How to ethically sell your services with an enforceable contract and build a loyal following in the process

This episode introduces young business leaders to the basic requirements of a contract, focusing on the legal requirement that a contract must have a meeting of the minds between the buyer and seller as to material terms. Price is a material term. 

Comparing real examples of a sales process when the host solicited advice from two different "business coaches", the episode makes the case that understanding the laws of contracts also bring integrity to your business and will help build a loyal following.